Building Digital Trust in Light of Pope Leo XIV’s Call for Ethical Technology
Carter Lee Carter Lee

Building Digital Trust in Light of Pope Leo XIV’s Call for Ethical Technology

In a world where deepfakes and misinformation are rising, trust has become fragile. By connecting Pope Leo XIV’s call for ethical transparency with our recent United Nations pilot protecting 230,000 beneficiaries, SureMark CEO W. Scott Stornetta explores how cryptographic verification is essential to restoring human dignity and truth in the digital age.

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UNJSPF Pilots SureMark to Strengthen Trust in Executive Communications
Carter Lee Carter Lee

UNJSPF Pilots SureMark to Strengthen Trust in Executive Communications

The United Nations Joint Staff Pension Fund (UNJSPF) has launched a pilot program with SureMark Digital to digitally sign and verify communications from its top executives. This initiative aims to combat misinformation, impersonation, and AI deepfakes by providing a cryptographic method to confirm authenticity. The public can use a free browser extension to instantly check the origin and integrity of posts from the UNJSPF's leadership.

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Protecting Athletes and Their Brands: Businesses Team Up to Combat Deepfakes and Boost NIL Opportunities
Becky Long Becky Long

Protecting Athletes and Their Brands: Businesses Team Up to Combat Deepfakes and Boost NIL Opportunities

With the advent of Name, Image, and Likeness (NIL) earnings, high school, college and professional athletes are more than just competitors. They are entrepreneurs, investors, and brand managers and two companies, SureMark Digital and NILx, have teamed up to help monetize athletes’ NIL efforts while safeguarding their online brands from AI deepfakes

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Don't Get Rubio'd: The Perils of AI Voice Impersonation and How to Neutralize it
W. Scott Stornetta W. Scott Stornetta

Don't Get Rubio'd: The Perils of AI Voice Impersonation and How to Neutralize it

In an age where trust is the most valued currency of connection, nothing destroys it faster than a familiar voice used for deception. Real-time voice cloning, paired with the insidious art of phone number spoofing, has turned telecommunications into a minefield. What was once a simple prank or crude con has evolved into a sophisticated assault on our sense of security—one that preys on urgency, familiarity, and the human instinct to help.

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